Psychological Pleasure in Reading and Visual Cognition Under Colour Luminance: A Psycholinguistic Approach.
In human beings, cognition involves a variety of mental processes such as perception, attention, memory, reading and thinking that are highly interrelated to each other. One of the most
fundamental cognitive processes is reading, which is commonly associated with the storage
and perception of the presented visual information.
The intriguing aspect of psycholinguistic research is the implemented techniques to enhance reading performance and perception of visual information. Thus, the question arises if colour luminance could possibly result in improved reading performance or psychological pleasure? Reading comprehension involves language-specific processes, as well as domain general cognitive abilities, wherein a variation in any of these abilities potentially, underlies individual differences in comprehensive abilities.
Supported with our findings, it was found that insufficient illumination and colour of luminance
also influenced the behavior and cognitive tasks. Reading errors were found more in the participants who read under orange colour luminance than white colour luminance, similarly reading speed was good in white colour luminance but not under orange colour luminance. The equal readability score passage for both the English native speakers showed a difference in reading under two colour luminance’s. The illumination colour could be accountable for this discrepancy in the observation.
However, reading symptoms and visual comfort was good under white colour luminance followed by psychological pleasure for a printed material. Our findings also showed that printed material influenced the reading of comprehension and visual cognition under colour luminance concomitant.
Psychol Cogn Sci Open J. 2017; 3(4): 110-115. doi: 10.17140/PCSOJ-3-132
